The Fork In The Road. Part 3
“Click Here To Agree”
It was April 24th, 2015, 6 years ago and the world changed in a massive way that few understand in 2021. This was the release date of a device that would actively track human biometrics and telemetry and sold at a mass scale. Although there were antecedent devices spanning back to the 1960s, this was the first time such a telemetry system was embedded into a mass consumer product.
What was this first mass scale human biometrics telemetry sensory? A heart rate monitor. What was the device? The original Apple Watch. This fundamentally changed how people saw human biometrics and telemetry monitoring on a minute by minute basis, and imparted a level of trust that the results of the monitoring were private and useful to them and their doctor only. One of the Forks In The Road ahead is how expansion of this and other technologies will create a series of unintended situations where quite possibly you may “lose yourself”.
It is important to understand that this is not a Luddite anti-technology manifesto. This is part of the Fork In The Road series of articles, and it is designed to show the transition we are all going through started 14 years ago with the first mass scale networked pocket super computer, the iPhone and the world it unintentionally has brought about.
We are entering into a period that has no clear example from history. Our technology is about to change who we are in ways that would challenge science fiction writers. Some may claim there is an inevitability to what is ahead and champion a dystopian world where inconvenient human emotions and humanity is tossed into the trash heap like an obsolete computer. I am not a utopian or a dystopian, I believe in the human spirit transcending all obstacles. It is how you and I got here and how we will get “there”. However, our awareness and discernment has never been more vital.
The rise of the computer has always cast an existential threat to humanity. The very first computers were used to tabulate the census, calculate the ballistics of missiles and track your taxes. The fear seemed to be hard to justify for most thinking people in the 1950s. However, it became the base of many Science Fiction books and movies. As the 1960s and 1970s computer mainframe technology became more known through IBM and the NASA space program, some academics began to ponder about the possible privacy and authoritarian misuse. Some of this pondering went to slumber by the rise of the Personal Computer and the concept of locally stored data with no network connections. This concept of personal data fit the times and the founders of Apple, Steve Jobs and Steve Wozniak, they distrusted the concept of any centralized databases and literally marketed against them and of course IBM.
This all began to change, first slowly, with the rise of the Internet and then the rise of the iPhone. In one generation, we read none of the 1000s of Terms Of Service pages and we just “Click Here To Agree” to anything that is even slightly interesting on the Internet, for an app or even a “smart” toaster. We have all done this 100s if not 1000s of times already. The “logic” was “I have nothing to hide”, “my data is boring”. Perhaps in the innocent and ancient days of 2007 it was to some extent.
This is how we got here. But where we are going is a massive Fork In The Road. This is part 3 of my Fork In The Road series, although it may be the last installment of this series for a bit, there will be quite a bit more I will add in the future.
In part 1, I addressed how on June 29th, 2007 the world changed. This was the start of what I call a 14 year open experiment of a networked, always-on, pocket super computers. It is, at minimum a habit that has taken your time and at worse, a fully debilitating addiction that has just about taken over your life.
In part 2, I explored the 20 human senses and the deep information overload we are experencing in our wrold today. It is a sense starvation of all the other human senses with an almost singular focus on the visual sense.
In this article I will help point to how the technology addictions that began 14 years ago, tied with “sense starvation” and almost singular stimulation of the visual sense has lead us to the next massive shift to the “Click Here To Agree” experiment that is just starting.
I also for the first time introduce The Declaration Of Individual Ownership document I have been working on for over the last 25 years. It will be published publicly after members of Read Multiplex offer their insights and input. I hope a form of it will be established for every human alive today.
In this article I will explore this new chapter in humanity in a way I believe few have understood it. This is both a guide to your choices ahead and perhaps a road map to new business and investments that will fortify the choices you make once you know.
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All content on this website, including text, images, graphics, and other media, is the property of Read Multiplex or its respective owners and is protected by international copyright laws. We make every effort to ensure that all content used on this website is either original or used with proper permission and attribution when available. However, if you believe that any content on this website infringes upon your copyright, please contact us immediately using our 'Reach Out' link in the menu. We will promptly remove any infringing material upon verification of your claim. Please note that we are not responsible for any copyright infringement that may occur as a result of user-generated content or third-party links on this website. Thank you for respecting our intellectual property rights.
3 thoughts on “The Fork In The Road. Part 3.”
great read Brian ~~ tectonic shifts everywhere!
Brett, thank you! Gratitude.
This has given me a lot to ponder. I am coming late to this game – it’s almost March 2023 – but I know I have to grapple with it because the future is coming at me fast and I need to do some thinking before it gets here. Great work, Brian.